Technology and Art Can Make a Difference

The Evolution of a Term

DigiComArts came into being around 2012. As we have mentioned in other posts, the phrase “DigiComArts” stands for “Digital Communication Arts.” In fact, long ago, Digital Communication Arts played a role in our library workshops and awards show. Students studied and integrated DigiComArts into their creative undertakings while participating in an afterschool program at the New York Public Library. Then in 2013, some of these young people were nominated for, and eventually won, Platinum PIAs Awards. At the time of this writing, information on this could still be found on the New York Public Library’s website.

Everyday use of “DigiComArts”

No matter what you decide to call it, DigiComArts can be a name for a creative process that involves the integration of a myriad of different art forms and media components. The idea and reason behind the term being created in the first place, was a way to look at what some call inter-arts and recognize that working in multiple art forms and mediums can be an engaging creative process experience.

Innovation in the Entrepreneurial Domain

When an entrepreneur starts a business these days, it is often to provide a new solution to an age-old problem. If that individual has truly developed something fresh and useful, they can be remarkably successful. Where do these cutting-edge ideas come? Some would say that it involves pondering on various levels, in a manner like when engaging in thought about DigiComArts.

Different Kinds of Digital Subscription-Based Businesses You Can Create


A popular form of digital subscription-based businesses is to use the model known as SaaS (Software as a Subscription). If you have software on the web that is useful to people on an ongoing basis, you might consider going with the SaaS direction. You essentially charge a fee monthly for your customer to have access to your platform. This works best if you can have updates including interesting things being done with the software as well as what are the latest new and fresh benefits? Doing this can continue to build of the perceived value of your software thereby giving you a better chance of holding on to your client.

Value and Problem Solving

Another digital subscription-based business that you can start is the delivery to the subscriber a monthly box containing something. This approach has become quite popular with boxes that have in them such things as science experiments for kids, clothes to try on, meats and so on. But regardless of what kind of model you choose for your digital subscription-based business, it needs to be clear that value that it serves to the customer, or as we said earlier, the problem it solves.

Focus Groups

You need to show your future customer the high value benefits your service or product supplies them with and why they need it. You can do this with facts, figures, and testimonials (sometimes called social proof). And ideally, before you launch your business or even before you put any money into it, it is a good idea to bring together actual people who are the kind of person you are trying to reach with your business. Test some of the ideas you have on them. Ask them direct questions and listen to their feedback. This can be greatly beneficial indeed, because they can give you the key to the door of your success. Be sure to integrate all that you learn.


A big and important component of starting your digital subscription-based business is pricing. And one of the easiest and most effective way of finding a fit, is to look at the pricing your competitors are using. This is a terrific starting place. Then you will have to decide what feels right to you. Will you charge more or less of than what they are charging? Will you have different packages? Or will your product or service be a singular solution in format?

Yianni Stamas Unplugging from Digital for International Mountains Day

Is the World Slipping Away?

DigiComArts. As much as we enjoy the digital and artistic world of technology as a creative force. Sometimes it is necessary to unplug and look around at the resources of the world slipping away.

How are You Affected by Mountains?

Today, December 11 is International Mountain Day because of the role that mountains play in our daily lives. A source of fresh water for millions is only the start. Mountains are an important habitat of animals and other creatures of the circle of life. Much of my family live near the mountains for which they play a pivotal role in their lives.

Climate Change

International Mountain Day is celebrated on December 11 every year. Having the day is to encourage the development in our precious mountains. The United Nations General Assembly in 2003. The day gives us a chance to spread awareness about protecting the mountain biodiversity in ecosystems that are feeling the weight of pressure due to climate change and pollution.

Spreading the Message

Have you ever climbed a mountain? If so you know first hand what we are talking about. And even if you haven’t there is the symbolic link we have to mountains such as the fact we all have a mountain to climb, even if that mountain is only metaphorical. We cannot allow the possibility of not having mountain life playing a part in our own lives. Like many important ecosystems, this is one we should not lose. So please, do your part in spreading the message of International Mountains Day.

How to Get Past a Parent Who Yelled and Criticized You

From One Generation to the Next

Know that Digital Communication Arts is always available to you. Some of us who became artists did so not only because of the joy of being creative but also as a way to shut out a parent who is continually criticizing us. The artistic expression can be a way to hold at arm’s length those who act out on us. Although difficult to recognize this as a kid, the parent is the one who is spreading dysfunctional traditions and is the one who needs to get a grip. You can bet that the mother or father who is putting down the child experienced something along those lines while young also.

Make a Commitment

But that is not how it is supposed to be. A human being who is a part of “the quest” should always be seeking to do better in their generation toward their child than the parent did to them. Let’s say you are the offspring of someone who has a negative parent, as difficult as it is to do, you need to learn to see who the parent is and make a commitment to doing better.

Your Art

Forgiveness is a term that is used a lot in some circles. Where forgiveness comes into play is the very healthy process of recognizing that your critical parent is a wounded child themselves. Sadly, some may never change and can go to their grave without transforming their ways.  But your job is not done even if they pass. If you become a parent yourself your goal should be to treat that child as you would want to be treated, with love, kindness and understanding. And your art can reflect what you have learned and can maybe even help others who experience it also. Thank God for Digital Communication Arts, also known as DigiComaArts.

How to Become a Billionaire

So, what is it like being a billionaire?

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If you had a billion dollars today, would you know how to sustain that amount and maybe even build on it? Would you know how to navigate through the world of the super-rich, so you were not taken advantage?

Important Question:

Do you know how to attain and keep a billion dollars?

Quickly, About Us

We are not billionaires, not even millionaires. So, what qualifies us to do a story of billionaires and how, with a lot of hard work you can be one too?

You Need to Have Time for the Layers.

Frankly, we are not qualified, but we are doing this tale anyway. We are not able to make a billion, because we are older. To achieve a billion dollars in your lifetime you need to start young. Why? Because becoming a billionaire is a series of layers over a long period of time.

You Need Time

Of course, we do not want to dissuade anyone from trying to become a billionaire, but the reality is you need a certain amount of time to make it happen.

According to Investopedia:

“Becoming a billionaire seems like a great goal, but unfortunately, it’s only a dream for most of us. The thing is many billionaires did not start out as such. Some certainly had economic and educational advantages but even without those, their smart decisions and business choices—plus a few key characteristics—led them to their billions.”

A Brief Look at Some of the Tools of DigiComArts’ Approach to Marketing

In DigiComArts, a promotion can mean the making visible of products and services usually in conjunction with some enticing offer. Usually with promotions the goal is to bring in the client with price drop, but once serving the client is the upsell, which means that the client is being guided to purchase more stuff.

Place is also important. In other words where your physical store is located, brining up the old phrase “Location, location, location.” The new location is similar in concept to your location online. Are you in a place online either through SEO or Paid Traffic, with the best product/service fit, so that your prospect is going to buy from you?

“People” is the next aspect to look at. People are still important online, but sometimes it is about creating the marketing plan that may or may not involve people being likeable to prospects so that they become purchasers.

If your services involve interacting with customers online such as “tech support” for web hosting, you do need the right people. The importance of service comes into play that can either help you to keep customers or to drive them away so that they go to the competition.

New Marketing Hope for Home Business Entrepreneurs

Stay One Step Ahead of the Competition

If you haven’t checked it out already, you’re going to want to take a look at this site. Why? Because Create Profitable Marketing has a unique way of looking at how marketing is done. They believe that marketing education is paramount for home business success and we agree with them. It is important to learn something new everyday because it keeps the mind fresh. And thinking outside of the box is a way to succeed that can’t be over rated because it allows you to stay one step ahead of the competition.

Find Clients When they are Seeking to Buy

Create Profitable Marketing could well be one of the most useful eBooks of the year. Useful in terms of marketing. Because it reveals many of the secrets used by home business entrepreneurs. Many of whom are your competition. It’s difficult to face sometimes, but you do have competition for customers and clients. How are you going to be successful in terms of reaching customers/clients just as they are ready to make a purchase of a product or service like yours? It can be done and Create Profitable Marketing shows you how.

Marketing Education

As a website our evolution has had us seeking out different audiences over the years. When we first came into the scene our demographic was that of education for library folks who were looking to better understand media. We did events at libraries all over New York who were branches of the New York Public Library. At that time much of the learning that went on from our workshops was done live. Why are we telling you this? It is because we are now more focused on online education, and when it comes to marketing education Create Profitable Marketing is something you are going to want to take a look at.

CoronaVirus and its Impact on Media Industries

Digital Transformation

COVID-19 is a terrible thing. It has taken thousands upon thousands of lives as well as causing people to lose businesses, jobs and more. That said, online media offers some hope for those who have not harnessed the power of Digital Transformation.

Doing it Digitally

As we have discussed with fans of this site and self proclaimed media nerds, the fact that in-person business took a terrible toll, many are getting even more involved with the web as a place to be. This translates into the importance of Digital Transformation in which a business figures out all the aspects of their business that can be done digitally and shifts to that use.

New Hope

Also, another factor of the horrible reign of the Pandemic, is that many folks are becoming interested in what the web can do for them, which is why more and more people are starting home based businesses and are becoming Home Business Achievers. Setting your sites on becoming a Home Business Achiever can be a way to leverage the media industries in the face of the virus! Hope eternal!

A Website Worth Mentioning is Create Profitable Marketing

Is your mouth covered by a butterfly not allowing you to speak about your art? Chances are you need to come out of your own cocoon and fly around with your message!

A View on Marketing that May Be Holding You Back

Create Profitable Marketing is a new website that looks at, you guessed it: how to create profitable marketing. This is an area that many times those who do digicomarts as an artistic process, don’t look at. This tends to come out of a thought that a lot of artists have which is that they are the creative one and to do marketing is beneath them.

There are Many Different Kinds of Marketing

Hope you enjoy starving. Let’s be brutal. Getting your art to be known by the right people is marketing. And marketing can take many different forms. Sometimes that which seems like it is not marketing, actually is.

Know Your Brand of Art

You need to connect with your type of marketer who specializes in your brand of art.

What Entrepreneurs Can Learn from Steve Jobs

“Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma – which is living with the results of other people’s thinking.” -Steve Jobs

Steve Jobs was a great entrepreneur and innovator. When he was alive it was enough to “Think Different.” But let’s face it, this is a crazy time for entrepreneurs. Those who already had most of their business products and processes online, have done better than other entrepreneurial efforts that don’t use “Do It Yourself Digital” also known in short form as “DIYdigi.” DIYdigi is a proprietary methodology for getting more customers and keeping the ones you already have.

Some of the methodology is available in a series of three eBooks on the topic of “Online Marketing.” As Steve Jobs once said about human existence “…Don’t waste it living someone other’s life.” Keep scrolling down to find out how you can INSTANTLY get your free copy of eBook #1.

These three eBooks are completely originally and were created in house by provides free eBooks for educational and inspirational reasons. They make the steps to getting your first eBook as easy as ABC below. Here are three steps you can take to get started.

A. Fill out the form shown on the homepage of and click the red SIGN UP button.

B. Then check your email.

C. Click to confirm your subscription message whereupon your Online Marketing Book will be instantly delivered to you. Be sure to check the promotions section or spam folder if you don’t see your eBook right away!

Here’s more about the three Online Marketing eBooks and how you can eventually get all three.

  1. The first Online Marketing eBook is really an introduction to online marketing with strategies we actually use to get more customers. eBook #1 is available for free at when you subscribe to the Online Marketing Newsletter
  2. The second Online Marketing eBook concerns itself with the technical aspects that are vital and important to actually do in the form of Online Marketing. This eBook is only given for free to clients. Get it now by subscribing to the Online Marketing Newsletter through which you can become an exclusive customer.
  3. And finally the third Online Marketing eBook provides an easy to use strategy toolkit for customer acquisition. This eBook is only available for free to clients who are undergoing the completion of DIYdigi making their digital marketing tools.

So go to right now to because all the free stuff you get when you subscribe will only be available for a limited time. Plus, when you subscribe to DIYdigi’s Online Marketing Newsletter.