Categories
Communication is Important

DigiComArts Started Out as a New York Public Library Educational Program Taught by Us with the Late Rodger Taylor and Continues on Today in its New Form as a Source of Media Knowlege Used to Do Things like the METHOD HOW to “Get Media Splash.”

Being Under the Spotlight of a Media Splash Can be Quite Exciting!

DigiComArts as an Education Program Occurred Unexpectedly and Quite by Accident

We miss the amazing writer, librarian and incredible human being Rodger Taylor ever day. He wrote with Fred Jerome a landmark book entitled “Einstein on Race and Racism.” What started out as a possible creative project we and Rodger were considering developing which we called “DigiComArts,” completely unexpectedly and quite by accident became an educational workshop hired by the New York Public Library. Some participants of the DigiComArts Library Program received recognition at the 2012 Platinum PIAs Awards.

A Decade Later DigiComArts as a Creative Tool Proves to be as Useful as Ever

The concept behind DigiComArts from the very beginning was that it was a marrying of many different media and art forms together into a tool that could be used for purely creative artistic projects, or, if done correctly, could be utilized as a way to creatively promote one’s self or work. This was also a part of the original DigiComaArts projects a decade ago with a key component and purpose which was to use it a method to self promote. At the time of it origin, the concept to “self promote” was sometimes looked at with disdain. Much has changed since then!

Detailed METHOD HOW to “Get Media Splash” Coming Soon!

Although we are not going to get very deeply into explaining how one can use DigiComArts to “Get Media Splash,” we are currently presenting to you something we think long term will be more valuable to you when it comes to you as a “creative” or entrepreneur. As it turns out, DigiComArts can be a part of doing the right thing when it comes to issues like “Bullying” which as one of the components of the Library DigiComArts Workshop Program back in 2012. And it still has this power to this day, DigiComArts can be an important part of making change in our society. We currently live in a “U.S.A. Divided” when we could, and should, if not be “United” at least be a “U.S.A. Unified.”

Positive Public Change for Some Can Be a Good Focus

Causing and being a part of positive public change is so much more rewarding, from our point of view, than thinking only of the bottom line. Making a Difference in our opinion is much preferred over materialism. Not that all wealthy people are unhappy of course, but a lot of the ones we have over the years have seemed to be, but there are no statistics to support or deny this of course!

Marketing with a “Cause”

We bring up all this regarding having a “Cause” because when it comes to fulfilling the suggestion “Get Media Splash” a good way to engineer a media splash, is to not only promoting something, but part and parcel with it, have an element of helping out those in need in some way. And these are good times when it comes to media. You have a lot of different options, many of which you likely have alread set up including not just social media, but tools like podcasting, making videos, adding new elements to a website and more. At the vortex of this is what it is you are ultimately promoting. Many find creating and making available online a course to be a good way to go.

Get Attention but Tying What You Desire to Get Across, to a Current Headline of Interest to People

This is a very old strategy but it continues to work well, and sometimes those doing smaller projects forget about it. It is really quite easy to do. First take what you are promoting and make certain you are very clear on what it is that you want to get across. Next think of all the big stories of the time and moment. What is the news going on that there is a large mass of people seeking out. This is followed by connecting your story to the big news story in some way. Look for an aspect of your story that can correlate with a big news story happening. Then write a blog post, or do a podcast, or something on social media, or even all three. The material you write for each medium should tie in with the big news story. The downside of this of course is that when the big news story is no longer news, the excitement and interest by the public for your take on it, will likely dwindle. But this tactic is only one of many.

Online Courses, eBooks and More

You have probably heard it all before. The advice that is along the lines of telling you to make and sell internet courses and eBooks on the Web. Everybody it seems it using this as some kind of “revelation” even though it is getting old. But wait, there is still hope for this approach, that is if you do not go about doing it like everyone else is. A new and fresh way to make, market and sell courses and eBooks will be coming soon!

Categories
Communication is Important

“Businesses in Need” Can Benefit from Learning about the Magic of Media Marketing (and We’re Not Just Talking about “Social”)

If you have found yourself in the category of “Businesses in Need” and want to go from facing major challenges to helping others succeed while you earn, then the time is now to explore the “Magic” of Media. It is quite extraordinary what we have access to today. Much of the SaaS (Software as a Service) solutions that are considered common place now, were not in existence a decade ago.

But how can you harness the magic of technology?

  1. Decide on and concretize your mission by focusing on those who you want to help with your product/services.
  2. Gain insight regarding your audience, the people most likely to purchase your product and service. If you are finding this challenging you can always use the “Five Ws and How” consisting of the questions who, what, where, when, why and how?
  3. Figure out how to get in front of this group using things as targeted forums or social media.
  4. ,Get to know the free options out there and what they can do for you and your business.
  5. Take your new knowledge and set an objective of what you want to achieve.
  6. Deepen your relationship with your audience by using ways to remain in touch with them such as email marketing.
  7. Develop your strategic plan for the steps and alternative steps you will need to follow to complete campaign research.
  8. Decide on a schedule of what you will do and when, because deadlines help get things finished.
  9. Do final draft of your strategic plan, making sure all steps are easy to do and cost you nothing.
  10. Bring in your audience and educate them about what you do with your eBook and Online Course.

Categories
Communication is Important

Since the METHOD HOW to Find Your Audience is Coming Soon, Here is a Sneak Peek “Coming Attraction”

What is the Best Way to Find an Audience for Your Project?

Okay. You want to put DigiComArts to work for you, both in terms of creating a promotion as well as understanding what that promo must do to motivate the audience that you are trying to reach. So what do you do? Do you blindly generate the marketing product, or do you gather data that will help you to make your efforts more likely to have a positive outcome. If you guessed the latter you would be correct. As we have often said in DigiComArts posts, is that it is better to create an event for an audience known of in advance, than to create an event and then attempt to find an audience that will want to attend it. METHOD HOW is coming soon to provide secret strategy steps to make attempts like that just mentioned into reality.

How Will You Get the METHOD HOW to Do this?

Think about it from your perspective. Would you want to attend an event that has nothing to do with your interests? Of course not. So you need to make an experience for which there are lots of individuals out there who would want to attend. The METHOD HOW to do something like that, will soon be available at the new METHOD HOW website, which as of writing this, does not exist yet and has a “Coming Soon” page at the site’s address.

But as of this writing, going to the METHOD HOW website would not have the answers yet that you are seeking because there is as of yet not a site at that destination. But that does not mean you cannot take big steps toward your goal of having an event that people want to attend. Or to put it another way, have the right audience for your happening. What some would recommend would be to do online searches as well as looking at various social media results to get the info you need.

Chicken or Egg?

Using Social and Search to to do research could prove useful for generating ideas. But you are not going to find the METHOD HOW to do what you want to do, until your know what you are trying to accomplish and understand the METHOD HOW to make it happen. This starts an egg and chicken issue which is to ask yourself which comes first, the chicken or the egg. If the egg comes first then this is symbolic of knowing who you want to reach.

Not a Perfect Metaphor But Hopefully You Get the Idea?!

To continue, the chicken then helps you to design something of interest that its feathered comrades, would like to attend. For example which of these would a chicken want to attend. Choice “A” is going to a spa. Choice “B” is attending a farm where they make chicken feed available. A little bit of an iffy example but you get the idea. If you had a spa opening, would you send out invites to chickens? No, of course not. But would you be better off to know you want to develop something that chickens are “hungry” for like, say, chicken feed? “B” needless to say would be the best choice if you want success getting an audience of chickens.

Bad Metaphor to Potentially Even Worse Pun Attempt

But to do a “Pun Intended” a lot of small business owners are “chicken” to take the route of audience first, then event creation second. They are either fearful of this or worse, want to develop an event that THEY would want to attend for which there is not really a group of people who would also like to attend. Thought, there is a way to make event first then find audience. It will not be covered in depth here but it makes sense to give a very short explanation of what this approach would entail.

Are You Your Own Audience?

And remember, DigiComArts can give you the media tools needed to pull this off. But how do you start with YOUR passion and then have an event people want to attend. Ready. Set. Go…Your audience is YOU and people like YOU. Makes sense right? You have your passions and thigs you want. You put together an event based on that. Then what? Find your people, meaning those who share your passion. That of course involves having access to secret strategy steps which will be available soon on the METHOD HOW site.

And Finally…

METHOD HOW and its 10 step approach is coming, but until that happens we are meanwhile going to instead complete the the third triangle vertices. To reprise, we gave you a bad metaphor which was then followed by an even worse pun, therefore it only makes sense to add a third botched attempt as we exit. Brace yourself for what is about to occur. What is it? it is a poor attempt on our end to sum everything up with a real stinker of a rhyme that, fingers crossed, at least maybe conveys the gist. deep breath, here goes…Get your audience to BEGIN and then you will WIN.

Categories
Communication is Important

Introverts ask Extroverts to Please Just Let them do Their Creative Process

If you have been talking to others who use the DigiComArts (Digital Communication Arts) approach, then you might have heard about the uncomfortable situation involving introverts and extroverts. As I understand it the introverts are developing new methodologies for the creative and work process that is being especially developed by introverts. This make sense since they would probably need some sort of different way to approach what they do, especially with collaborations. Even a group of introverts can make other introverts feel at odds, with their avoidance of being in a crowded socializing event.

But real problem is that several extraverts have shown an interest in the introverts’ DigiComArts System and want to be able, just like the introverts, to get their hands on the strategies as well. Whereas on the flip side of things, the introverts are trying to hold on to their quiet an peaceful approach. They have asked nicely that extraverts stay away from their process. Of course, it the methods are made available to the public, they have no control over who uses it or not, Here is what the head of the project had to say:

“We’re not kidding. It is not recommended to use this “Method How” unless you are a bonafide introvert who is Myers-Briggs approved. Look, yes, I am an introvert, an INFJ to be exact, but I want to make clear that I personally have no problem with extroverts.”

Finally, a METHOD HOW to Make a Living with NO SOCIALIZING NEEDED and involves just your phone.

Method How to Make Online Marketing Easy without Having to Be Around a Lot of People.

Are You Dreaming? Do You Need to Be Woken Up?

No. This is all true and this phase of the Neighborhood Strategy relies quite heavily on DigiComArts, or its longer version title: Digital Communication Arts.

Without getting into a long definition or anything, DigiComArts mere means achieving something utilizing multiple art forms and strategies. The overall strategy for this entire undertaking is what we call a “Neighborhood Strategy.” We call it this because our own personal take on the promotion arts is that it really must include a “giving back” and nonprofit type feel. And everything starts with a neighborhood. Even with introverts in a limited capacity.

Categories
Media

In the Digital World and Life in General No One Knows What they are Doing Anyway!

It can be very unsettling and make you feel nervous that you suspect that behind that veneer of hype you feed yourself to keep going, that you have no idea what you are doing. A quick tidbit that is not in the green paragraph but worth at least contemplating briefly is that NO ONE knows what they are doing. This an unsettling thought, because although one person may have more knowledge than another, it does not necessarily mean that the person with more knowledge knows what they are doing. No matter how much you learn, you always need to learn more, or even learn no more.

Think “Academics” versus “Doers” and so on. But rather than get even more nervous and wound up with aches and pains of the brain, this can even be an affirmation, that the real power comes, not from what you know, but what you are doing with what you know, getting what you don’t know you don’t know, as things pop up. And as you become aware of new things, this can lead to you doing research and learning more. It is a bit like “Learning on the job.” You will always be your own best teacher, if you decide learning is important to you.

You, like us and other people, could be suffering more than you need to. If it is an internal process of tormenting and torturing yourself, it would probably be a good idea to help regarding this, or at least read a good book on the topic. You can damage yourself more than you already do with you gripe about yourself to yourself. In some instances, this can help you get to an answer faster because you do not stop until you go through the pain and fear, coming out the other end with the solution. Another solution would be to go ahead and learn.

Categories
Telepathy and Other Marketing Strategies

They Hack Your Brain to Sell You Stuff but Now YOU Can Do the Very Same MIND READING ACT! Here’s How!

The Key to How You Can Figuratively Become an E.S.P. Entertainer

The DIGI COM ARTS Process to Celebify Your Career as a Performing Artist or to Promote Your Business or Idea

A saying I “created” from a mish mosh of other ones, is “There’s no Biz that’s not in Show Biz.” The reason is that frequently throughout my “career” as an entrepreneur, the projects I took on to earn a living through various lengths of time and kind of businesses, usually related to show business in some manner or another. For example, doing promotional and video production plus editing for a very well-known arts organization, or editing “actors’ demo reels.”

Every Industry has its Own Version of a “Commercial” and the Entertainment Industry is One of Them

When doing something like editing a performer’s demo reel, you are in fact assisting them in getting the most out of examples of their work in order to be persuasive with people who have the power to get them performing artist jobs. Their manager takes this “promotion” made from their clients’ work and puts it in front of those who can make it happen. Through the promo, conversations and auditions, if done with a strong strategy, leads to the entertainer getting the booking.

What is Going to be Covered Here is a Window into Succeeding in the Arts and Business

Simply through serving my clients and helping them succeed, I found myself in a kind of media lab of sorts. This lab let me try out various strategies, none of them too risky, but those integrated lessons learned, eventually, like will happen to anyone engaged in repetition and growth of knowledge, you become an “expert.” We are working behind-the-scenes developing with this “expertise step-by-step digital education products that may or may not be made available.

How to Build Visibility and Fandom Either with YOU or YOUR BUSINESS Being the Entity that People are Fans of

Lessons in the field of “Entertainment Entrepreneurship,” tell us that essentially everything comes down to having a product, then promoting it, and finally making a sale. In short, create, promote and sell.

What are you selling?

How is it different from others that has a benefit not available anywhere else but through you, plus the sollution it provides is desperately need, but because you are the only supplier of it with the “difference,” they come to you to buy because of the scarcity of there being similar products that approximate what yours does.

How and Where Will You Find Customers and Do So at the Price Moment, they are Ready to Buy?

Figure out how you are going to get candidates to purchase from you, sometimes called “prospects” who could turn out in the positive, like a gold miner who also does “prospecting” for the valuable metal. The reality is that YOU know your industry better than most. Therefore, only you know just what it is that the prospect is motivated by as well as where to find them.

Brainstorm on Your Strategy to Uncover Your Next Customer at the Moment They Hunger to Make a Purchase

Think long and hard about WHERE they are at the moment, that they are instantly ready to buy from you. The usual hangouts can be your first places to test that include certain social media sites, forums if there are any, communities where those in your industry chat and leave posts about. Why are social and forums valuable to look at? Because at the moment of observing them asking questions, this will be the research you need to understand EXACTLY what motivates them.

You are a Marketing Detective Looking for Clues

So, it is all about timing and method of discovery of those who want to buy in an instant because they have been looking for the right opportunity and you happen to be in the right place at the right time to exchange the value you offer for them purchasing your product. We shall look at key concepts around the idea of reaching them at the moment they are motivated and ready to buy NOW.

Buying Search or Social Ads – Learn from them But Avoid Purchasing them if You Can

The genius of social media sites and search engines is the genius for THEM not YOU. Think about how smart they are. The developed a place where individuals in their industry are attracted to being at and using free things. For example, they offer you, the customer, something you need, but they give it to you free, that in turn motivates you to show up. For a search engine it could be you having free info searches, for social, it could be interacting with likeminded individuals.

But Why are Search Engines or Social Media Platforms being Potentially Geniuses?

Check it out. They are are giving you, the visitor, for” Free” stuff like like searching for info. Or maybe the “Gratis” perk for you is being able to socialize or or network with likeminded individuals who maybe share a similar passion to yours. So, what is it that you give those nice people who put together the search or social platform in the first place? Gee whiz all you are giving them your data when you signed up, or even if you wrote in fake info, they are studying your every move.

Why Tracking Your Every Move is Like Giving them Data on a Never-Ending Access to Your Brain Via Your Choices

“You are what you do.” Let me say that again: “You are what you do.” It’s like a rhyme I just came up with 10 seconds ago. “Whatever you DO, gives out secrets about YOU.” You do whatever it is you do on their site in the form of “free” stuff, and in return, when you clicked that form when setting up your account, you signed off on letting them study your every move including choices you make to click on, what you communicated about, what areas of site you are drawn to.

So, Within Seconds they Quite Possibly Know More About What Motivates YOU than YOU Know About Yourself

On their platform, they are getting deeper and deeper insight into your wants, needs and desires so they can pop ads in front of you that are so perfectly aligned with your interests that you simply cannot resist clicking on. them. That means that literally every second they electronically, through AI, integrate your likes and dislikes so their ads get better and better at anticipating your every need the moment you need it. Hence, they become psychological mind readers of sorts. How does that make you feel? It is very possible you really do not care and welcome a personized experience. Many believe this, so you are not alone.

Enough Bashing of Search Engines and Social Media Platforms and Instead Soon We Will Deliver Directly to You a Better and More Actionable Way You Too Can Do This on Your Own!

It is time to disappear from this magic show so we can work on, off screen, a potential educational product we have been asked to work on with other websites from the Blog Coalition. We have not yet decided whether or not we wish to participate in a multiple collaboration but if we do, we will let you know. Meanwhile, stay tuned to the various sites of the B.C. (Blog Coalition) for up to the minute updates.

Categories
Mind Blowing Method

My Strange Tale as a DigiComArts Creator Encountering the ABCs of Affordable Housing in Manhattan, NY, in an Era of Covid

DigiComArts Creators are a New Breed of Media Artists Who Have Nowhere to Live

Unfortunately, choosing as your career of something as arcane as being a DigiComArts Creator is not always the best choice, mostly because there is not money in it, unless you put your talent and abilities towards a match, which in most instances these days is Digital Marketing. If you do not want to manage a businesses’ social media accounts and buy search and social ads for them, you are signing up instead to poverty row.

DigiComArts and Home Sweet Home

The only other choice is to be a media professor at a community college if you have a graduate degree as I do. Not selecting either of these paths is tantamount to be poor, and poor and did I mention, poor. So, needless to say, facing things like trying to get decent and affordable housing is virtually impossible.

The Real-Life Panic of Finding Housing in New York City

If you are like many New Yorkers then you know that, unless you have won the NYC Housing Lottery golden ticket, it is very frustrating and challenging to get an affordable home here. This includes both renting and owning. Years ago, when I was panicked about finding a decent long-term place to live in NYC, I took course taught by someone who had achieved the housing miracle of being selected to purchase her own home-sweet-home the Big Apple.

How to Get the Golden Ticket?

It was several years ago when I took the apartment seeking class, and at that time I had been on the various NYC Housing Lottery websites so often that I had practically memorized the info they had. Subsequently, there was not much new that I learned from the teacher. Our teacher had somehow magically won the golden ticket of housing.

Mind Blowing Secret Step

Our teacher then announced that at the end of class she was going to unveil the short and effortless thing that she did that she believed was what made all the difference her being noticed. She went on to say, or rather I took as being implied, that her top-secret methodology unlocked the treasure chest.

Daydreaming that the Teacher had ABC Steps to Secure the Real Estate

I was having a hard time waiting until the end of class when our instructor was going to divulge to all of us her mysterious technique for hypnotic real estate acquisition. I started to daydream a guess at the of the ABCs of her method.

A. Stand Out Amid the others by Being a Kind of Applicant Celebrity

So, it seemed to me that I would need “Celebify” myself. In this context meaning to somehow, much like a celebrity, I needed to draw in the crowd. In this instance I mean magnetize the attention of those who had the power to decide the lucky people chosen receive housing. stand out and catch the eye of the decision maker.

B. Hypnotize the Apartment Selection Committee to Choose Me to Get the Pad

As someone who has been doing various aspects of the DigiComArts I knew how powerful commercials can be. So, to exert a kind of mind control, I needed to make my application be a commercial that resonates with them. Also, as writer about mentalism, I knew the tricks of the mentalist’s trade. I they were not real magic but were tricks.

C. Win the Lottery as if by Magic

And finally, I needed to further debunk psychists further by positioning myself the winner “As if by magic.” You will note that I did not say “By Magic,” but instead put an “As if.” Needless to say, this is a pretty differentiated. Maybe if I got to to the point where I was called to come in in-person or virtually to be interviewed I could leverage my magic skills. Even though I no longer do magic professionally, I still have tricks up my sleeve. People usually react favorabley to conjuring and it would definitely make the interview memorable.

And the Drum Roll Please for the Grand Finale

I of course did not really believe that the apartment teacher teaching the apartment class was going to take us into her confidence to disclose an ABC procedure. I had made all of that up in my head. What she did say she did to nab her apartment. It was something super simple indeed. And once she said it, I knew everyone else in class was going to do it. And that it would not take long, like Covid, to quickly multiply exponentially. With each time it was done it would gradually lose its value because if it was seen again and again by the committees vetting, it would become common place. Ordinary. And potentially even annoying.

The Disappointing Secret to Winning the NYC Housing Lottery

Our instructor told us that when she sent in her application, she had used crayons and magic (pun intended) markers, to doodle all over the envelope she sent her application in so it would stand out among other plain envelopes. That’s it. That’s the secret to getting noticed if you are seeking affordable housing. Again, this took place a long time ago. I doubt a doodled envelope would do much these days and applications are mostly done online now. But truth be told I did do some doodling and at least got a call, but ultimately not the apartment. I guess the moral of the story is “The greasy wheel gets the oil.” No, that’s in the ballpark, but not a home run (says someone who knows nothing about sports). Maybe there a shorter and more succinct way to say it. Possibly “Be different.” Oh, and if you are interested in getting a degree in DigiComArts or related, just say no, that is, unless you want to do digital marketing or teach.

Categories
Systems & Processes

Workflow System or Creative Process?

I Seriously Believed that it Would Work

It is really pretty funny as I think about it now. What I was trying to do was go from a creative process to a workflow system. Why? I wanted to attain a way of working that that was faster, more efficient and possibly even better quality. I manage a large number of blogs and sometimes it gets overwhelming. Having to plow through several sites at once is not always easy. And I do worry about the quality of the content.

Ready, Set, Workflow

I spent a considerable amount of time (ironic) attempting to develop something that could be executed more quickly. How did I burn through so many hours? Probably it came down to my fascination with methods of things. Procedures. I was seeking comfort I suppose, to protect myself from the anarchy that can occur when you tap into creativity.

The More Things Change the More they Stay the Same

I probably did 9 or more numbered lists, step by step, hoping this was going to be the one it worked. I was going for an approach where all tasks would dovetail and synergize. But none of the methodologies that I came up with resulted in several minutes or more saved. Instead, they all turned out to just be more complicated, confusing and confounding. So what to do? Workflow System? Or, creative process? The one I selected I utilized to create this post.

Categories
Communication

Technology and Art Can Make a Difference

The Evolution of a Term

DigiComArts came into being around 2012. As we have mentioned in other posts, the phrase “DigiComArts” stands for “Digital Communication Arts.” In fact, long ago, Digital Communication Arts played a role in our library workshops and awards show. Students studied and integrated DigiComArts into their creative undertakings while participating in an afterschool program at the New York Public Library. Then in 2013, some of these young people were nominated for, and eventually won, Platinum PIAs Awards. At the time of this writing, information on this could still be found on the New York Public Library’s website.

Everyday use of “DigiComArts”

No matter what you decide to call it, DigiComArts can be a name for a creative process that involves the integration of a myriad of different art forms and media components. The idea and reason behind the term being created in the first place, was a way to look at what some call inter-arts and recognize that working in multiple art forms and mediums can be an engaging creative process experience.

Innovation in the Entrepreneurial Domain

When an entrepreneur starts a business these days, it is often to provide a new solution to an age-old problem. If that individual has truly developed something fresh and useful, they can be remarkably successful. Where do these cutting-edge ideas come? Some would say that it involves pondering on various levels, in a manner like when engaging in thought about DigiComArts.

Categories
Communication

Different Kinds of Digital Subscription-Based Businesses You Can Create

SaaS

A popular form of digital subscription-based businesses is to use the model known as SaaS (Software as a Subscription). If you have software on the web that is useful to people on an ongoing basis, you might consider going with the SaaS direction. You essentially charge a fee monthly for your customer to have access to your platform. This works best if you can have updates including interesting things being done with the software as well as what are the latest new and fresh benefits? Doing this can continue to build of the perceived value of your software thereby giving you a better chance of holding on to your client.

Value and Problem Solving

Another digital subscription-based business that you can start is the delivery to the subscriber a monthly box containing something. This approach has become quite popular with boxes that have in them such things as science experiments for kids, clothes to try on, meats and so on. But regardless of what kind of model you choose for your digital subscription-based business, it needs to be clear that value that it serves to the customer, or as we said earlier, the problem it solves.

Focus Groups

You need to show your future customer the high value benefits your service or product supplies them with and why they need it. You can do this with facts, figures, and testimonials (sometimes called social proof). And ideally, before you launch your business or even before you put any money into it, it is a good idea to bring together actual people who are the kind of person you are trying to reach with your business. Test some of the ideas you have on them. Ask them direct questions and listen to their feedback. This can be greatly beneficial indeed, because they can give you the key to the door of your success. Be sure to integrate all that you learn.

Pricing

A big and important component of starting your digital subscription-based business is pricing. And one of the easiest and most effective way of finding a fit, is to look at the pricing your competitors are using. This is a terrific starting place. Then you will have to decide what feels right to you. Will you charge more or less of than what they are charging? Will you have different packages? Or will your product or service be a singular solution in format?